Down by the anti season Carnival 1 hours net sales break million
  Date£º2014/12/12 Views£º1825 Times   To share£º
Not long ago, "100 think of cold season" to hold down the carnival on the Internet, the results of a hour sales exceeded 1000000 yuan. "Cattle!" Many Micro message friends dangled thumb praise.
As everyone knows, a duvet sales season in the winter, May is down by sales in a year off-season, "100 think of cold" why in the year of the most light season surrender exciting sales performance? "Golden ideas peddled by in the electronic business platform ''!" This caused great repercussions in Keqiao electric.
Follow the "third party" collective promotion is the mainstream
With the Keqiao business booming, "Tmall" "double 11" or "only" into the two Keqiao business enterprises to participate in the sales promotion activity. "Last year Tmall" "double 11" activities in the Keqiao area, "Xtep", "blue print", "100 think of cold" business brand is return fully loaded. Similarly, to join the "only" third party platform promotion activities, the "Keqiao Jinchan commoner" also created a day 580000 yuan of sales success.
However, after the third party promotions, many companies tend to "less flow" or "no flow" off-season. "Homogenization of competition online sales has entered a 'hot' state." Keqiao District, many electric business enterprise managers have been aware of, in addition to follow the "third party" collective promotion platform, but also needs to have its own characteristics, shouted to attract consumers eyeball "".
Homemade "anti quarter down carnival"
These days, one into the "Tmall" "100 think of cold down bedding flagship store", impressively eye-catching "anti quarter down Carnival" will come into view. "This is the '100 think of cold' own operation of promotional activities, activity time from May 16th to May 22nd." "Best cold" when the family, Sun Jiangang said, this activity is to move the duvet off-season sales.
Down quilt as seasonal goods, after the Spring Festival will enter the off-season sales, May is a year of sales season in the most light. "Double 11" is catching up with the us down is the sales season, but after this period of time, the best brand inevitably entered the 'little flow' or 'no flow' off-season sales." To this end, Sun Jiangang explore how to break the routine. 2 months ago, Sun Jiangang and his team are brainstorming, orchestrated "anti season down Carnival" activities, and to shoot the film, to carry out a full range of marketing......
Kung Fu people. "Best cold" created "the season down Carnival" activities not only won the "Taobao" platform support, but also aroused the desire of consumers to buy, "the season down Carnival" one hour sales exceeded 1000000 yuan, created the miracle of down business brand. "Now every day to keep tens of thousands of flow, the results exceeded my expectations," Sun Jiangang is quite satisfied with the "call".
Online "call" need to continue to "recharge"
"How does the Internet better 'call' this is a system engineering." Although the first homemade "call" the harvest is not small, but in Sun Jiangang's view, this is only the beginning. "The 'call' need 'golden ideas", and the inevitable requirement of our team to continue' charging ', the absorption of new thinking." Sun Jiangang said.
In fact, Sun Jiangang is a focus on the "charge" of the people. It is understood that he is the famous New Media Club "seven" students. "Seven" in the form of training, to share and exchange the new media as the main line, to explore the mobile Internet, social media marketing, entrepreneurial business topics. Monthly training Sun Jiangang will participate in the.
How to let the season more prosperous, let the off-season go through, this is Keqiao business managers pay more and more attention to the problem. The century old Tu clothing Limited company manager Tu Kanglin said: "in addition to quality assurance, business marketing is inseparable from the 'call'."
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